I was initially asked to undertake a consulting project by the newly appointed Chairman of CGE to review the organisation’s marketing and commercial performance. My recommendations have been instrumental in the transformation of CGE over the past 10 years. I was subsequently invited to join the CGE board in time for the Delhi Games and have agreed to continue my role until Gold Coast 2018 to ensure a smooth transition following changes at executive and board level. I played a central role in the sponsorship rights negotiations with the Glasgow 2014 organising committee and supported the executive team with advice on sponsorship, marketing and communications strategy.